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CRM: Customer Relationship Management - CPD Accredited
Skills Boost

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Summary

Price
£19 inc VAT
Study method
Online, On Demand
Duration
5.7 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Reed Courses Certificate of Completion - Free
  • CPD Accredited Certificate: - £4.99
Assessment details
  • CRM: Customer Relationship Management (included in price)
Additional info
  • Tutor is available to students

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Overview

CRM: Customer Relationship Management

  • [2026 Updated Course]
  • 14 Day Money Back Guarantee

Bundle Courses with this CRM: Customer Relationship Management course

  • Course 01: CRM: Customer Relationship Management
  • Course 02: Customer Service Training
  • Course 03: Retail Management Course

The CRM: Customer Relationship Management course is designed for learners who want to develop the skills needed to build, manage, and maintain strong customer relationships. In today’s competitive business world, effective CRM strategies are essential for improving customer satisfaction, loyalty, and long-term business growth. This course provides a comprehensive understanding of CRM systems, strategies, and their impact on sales and customer service.

Learners will explore the fundamentals of CRM, including customer data management, sales pipelines, communication strategies, and the role of technology in enhancing customer experiences. The course also covers customer segmentation, personalised marketing, conflict resolution, and the use of CRM software tools.

The Customer Relationship Management course combines theory with practical examples, helping learners apply CRM strategies in real-world scenarios. Whether you are in sales, marketing, customer service, or business management, this course equips you with the skills to improve customer engagement and drive business success.

Delivered online, the course offers flexibility, lifetime access to study resources, and tutor support. Learners can progress at their own pace, making it suitable for both beginners and professionals.

Upon successful completion, learners will receive a recognised certificate that enhances career prospects in customer service, marketing, sales, and business management.

Key Highlights of CRM: Customer Relationship Management Course

  • CPD Accredited Course
  • Free e-Certificate instantly available upon successful completion of the course
  • 24/7 Expert Tutor Support to guide you throughout your learning journey
  • No Hidden Fees – one-time payment with all resources included
  • Lifetime Access to course materials for continuous reference and learning
  • 100% Satisfaction Guarantee ensuring a flexible and rewarding study experience

Certificates

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

CPD Accredited Certificate:

Digital certificate - £4.99

After the successful accomplishment of this course, you will be awarded with a verified CPD Accredited Certificate from Skills Boost in PDF format only for $4.99 and printed version only for $14.99.

Assessment details

CRM: Customer Relationship Management

Included in course price

Curriculum

5
sections
28
lectures
5h 42m
total

    • 1: Intro Video 01:14

    • 2: Module 1 An Overview of CRM 06:00
    • 3: Module 2 Understanding CRM Software 13:00
    • 4: Module 3 Understanding Traditional and Social CRM 10:00
    • 5: Module 4 Customer Lifecycle Management 11:00
    • 6: Module 5 Sales Funnel 09:00
    • 7: Module 6 Measuring CRM 05:00
    • 8: Module 7 Customer Engagement Management Strategies 07:00
    • 9: Module 8 How to Improve Customer Engagement 08:00

    • 10: Module 1 An Overview of Customer Service 25:00
    • 11: Module 2 Strategies for Understanding Your Customers 19:00
    • 12: Module 3 The Customer-Focused Organisation 08:00
    • 13: Module 4 Creating Customer Service Strategy 13:00
    • 14: Module 5 Training & Development for Effective Customer Service 12:00
    • 15: Module 6 Building Strong Relationship With Customers 22:00
    • 16: Module 7 Communication in Customer Service 08:00
    • 17: Module 8 Handling Complaints 09:00

    • 18: Module 1 Essential Skills for Smart Selling 27:00
    • 19: Module 2 Productivity Techniques for Maximum Selling 23:00
    • 20: Module 3 Understanding Relationship Selling 06:00
    • 21: Module 4 Role of Communication in Sales 05:00
    • 22: Module 5 The Selling Process 21:00
    • 23: Module 6 The Importance of Consumer Behaviour 09:00
    • 24: Module 7 Dealing with Difficult Customers 18:00
    • 25: Module 8 Dealing with Suppliers 19:00
    • 26: Module 9 Dealing with the Management of Stock 21:00

    • 27: Final Assessment 04:00
    • 28: Get Your CPD Accredited Certificate [Optional] 02:00

Course media

Description

CRM: Customer Relationship Management

The Customer Relationship Management (CRM) course provides detailed training on how to effectively manage customer interactions to strengthen relationships and achieve business goals.

Modules include the fundamentals of CRM, customer data and analytics, sales and marketing integration, communication strategies, and CRM technology tools. Learners will also explore methods to increase customer loyalty, resolve complaints, and improve overall customer experiences.

This course is delivered online with flexible learning, tutor support, and practical examples, making it suitable for professionals at any stage of their career.

Upon completion, learners will receive a recognised certificate that validates their expertise in CRM and supports career progression in business, sales, and customer service roles.

Certificate of Achievement of this CRM: Customer Relationship Management Course

After successfully completing the CRM: Customer Relationship Management course, you will be awarded an official Certificate of Achievement. This certificate is provided completely free of charge in PDF format, making it easy for you to download, print, and showcase to employers, clients, or on your professional profiles.

This certification not only validates your newly acquired knowledge and skills but also adds value to your professional development, helping you stand out in the competitive job market.

Refund Policy

We offer a 14-day money-back guarantee for the CRM: Customer Relationship Management course. If the course doesn’t meet your expectations, you can easily request a refund directly through your dashboard—quick, hassle-free, and transparent.

Who is this course for?

CRM: Customer Relationship Management

The CRM: Customer Relationship Management course is ideal for sales professionals, marketing executives, customer service agents, business managers, and anyone seeking to improve customer engagement and strengthen business-client relationships.

Requirements

CRM: Customer Relationship Management

There are no specific entry requirements for the Customer Relationship Management course. Learners should have basic literacy, numeracy, and IT skills. An interest in sales, marketing, or customer service will be beneficial.

Career path

CRM: Customer Relationship Management

Completing the Customer Relationship Management course can lead to careers as a CRM manager, sales executive, customer service specialist, marketing coordinator, or business development officer.

Questions and answers

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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