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Creating a Marketing Plan Certification
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Summary

Price
£20 inc VAT
Study method
Online
Duration
1 hour · Self-paced
Qualification
No formal qualification
CPD
1 CPD hours / points
Additional info
  • Tutor is available to students

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Overview

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CPD

1 CPD hours / points
Accredited by The CPD Certification Service

Description

Creating a Marketing Plan Certification
A good marketing plan is essential for keeping a business on track. If you do not know how you will be promoting a product or service, you will not maximise your profits or build a loyal following. You may end up targeting the wrong audience, wasting time and money as a result.

This course will take you through the process of drawing up a marketing plan. You will learn how to conduct background research, structure the plan and put it into action.
You Will Learn:

The 4 reasons why making a marketing plan is so important to the overall health and development of a business
How to put together a comprehensive marketing plan in 5 steps and the rationale behind each stage
Why you may need an online marketing plan, the structure of a good online marketing plan and why you need to consider search engine optimisation (SEO)
The general principles you need to follow when researching, finalising and double-checking your plan
Five ways to put your plan into action, when to ask for help and how to monitor your progress

Benefits of Taking This Course:

If you own a business, this course will help you learn how to promote your products and services in a straightforward, effective way
If you work in sales or marketing, this course will help you write a plan that allows you to successfully target your ideal customer demographic
If you are responsible for making high-level strategic decisions in your company, this course will help you look at the broader picture and push the business in the right direction
If you have a general interest in marketing, this course will show you how companies put together marketing strategies

Who is this course for?

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Requirements

The course does not require any pre-knowledge to pursue the course. And it is compatible with any kind of device. You will get the same experience in learning whether you are using Windows, Mac, a smartphone or tablet. You can access the course materials with any kind of connection, from anywhere, without any limitation!

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FAQs

Interest free credit agreements provided by Zopa Bank Limited trading as DivideBuy are not regulated by the Financial Conduct Authority and do not fall under the jurisdiction of the Financial Ombudsman Service. Zopa Bank Limited trading as DivideBuy is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority, and entered on the Financial Services Register (800542). Zopa Bank Limited (10627575) is incorporated in England & Wales and has its registered office at: 1st Floor, Cottons Centre, Tooley Street, London, SE1 2QG. VAT Number 281765280. DivideBuy's trading address is First Floor, Brunswick Court, Brunswick Street, Newcastle-under-Lyme, ST5 1HH. © Zopa Bank Limited 2026. All rights reserved.