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Basic Introduction

Overview of CRM (Customer Relationship Management)

by Knowledge Gate

Course overview

Overview of CRM(Customer Relationship Management) [Updated 2023 (CPD QS)]

Navigate the world of CRM, from basics to futuristic strategies. Ever wondered how brands maintain lasting customer bonds? Dive into their secret recipes with "Overview of CRM".

In the "Overview of CRM", journey through the essence of Customer Relationship Management. Start with a foundational introduction, then arm yourself with a checklist that marks the path to success. Learn how to make astute product selections based on specific requirements. Discover diverse tool selection techniques and customer retention secrets. Explore the debate between homegrown solutions and Application Service Providers.

By the end, you'll be poised to evaluate and refine any CRM programme. Ready to take the plunge? Enrol today!

Learning Outcomes:

After completing this course, you will be able to:

  1. Identify core components of effective CRM systems.
  2. Employ a strategic checklist to drive CRM success.
  3. Choose CRM tools tailored to particular needs.
  4. Differentiate between homegrown solutions and Application Service Providers.
  5. Evaluate and enhance existing CRM programmes.

Well, you are ready to enrol in Overview of CRM(Customer Relationship Management). Welcome aboard!

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