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Digital Marketing: Social Media, Content Creation, SEO, PPC and Email Marketing cover image

Digital Marketing: Social Media, Content Creation, SEO, PPC and Email Marketing
Career Education

Massive Savings !! PDF Certificate Included | Level 4 Training | Comprehensive Study Materials | 24/7 Support

Summary

Price
£21 inc VAT
Study method
Online, On Demand
Duration
7.2 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Reed Courses Certificate of Completion - Free
Additional info
  • Tutor is available to students
1 student purchased this course

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Overview

Digital Marketing: Social Media, Content Creation, SEO, PPC and Email Marketing

This Complete Digital Marketing Diploma offers a comprehensive introduction to the core elements of digital marketing. Covering essential topics such as SEO, social media marketing, content creation, PPC advertising, and email marketing, this course equips learners with the knowledge needed to develop effective marketing strategies in today’s digital landscape. Whether you're new to digital marketing or looking to enhance your skills, this diploma provides a solid foundation in marketing principles and digital tactics.

What Will You Learn?

  • Understand the fundamentals of digital marketing and its key components

  • Develop effective SEO strategies to boost website rankings

  • Create and manage engaging social media campaigns

  • Plan and implement PPC advertising for targeted traffic

  • Use content marketing to attract and retain customers

  • Design email marketing campaigns to nurture leads and customers

Key Benefits You Gain from the Complete Digital Marketing Diploma Training

  1. A FREE PDF Certificate immediately after completion from reed
  2. Access to the course resources for life
  3. Complete tutor support is provided
  4. Simple to understand and are taught by professionals
  5. 24/7 Email and live chat assistance and guidance
  6. Freedom to use any device, i.e. computer, tablet, or mobile phone, to access the course on your own schedule

Certificates

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

Curriculum

4
sections
44
lectures
7h 15m
total

    • 1: Module 1_ Overview to Digital Marketing.docx 13:00
    • 2: Module 2_ Understanding Growth Hacking.docx 10:00
    • 3: Module 3_ Fundamentals of Customer Journey.docx 10:00
    • 4: Module 4_ Power of Content Marketing.docx 11:00
    • 5: Module 5_ Understanding Search Engine Optimisation.docx 13:00
    • 6: Module 6_ What is Email Marketing_.docx 10:00
    • 7: Module 7_ Using Facebook for Marketing.docx 13:00
    • 8: Module 8_ Using Instagram for Marketing.docx 10:00
    • 9: Module 9_ Using Twitter for Marketing.docx 10:00
    • 10: Module 10_ Using Youtube for Marketing.docx 10:00
    • 11: Module 11_ Using LinkedIn for Marketing.docx 11:00
    • 12: Module 12_ Using Pinterest for Marketing.docx 11:00
    • 13: Module 13_ Using Snapchat for Marketing.docx 10:00
    • 14: Module 14_ Using Threads for Marketing.docx 11:00
    • 15: Module 15_ Using Whatsapp for Marketing.docx 10:00
    • 16: Module 16_ Using Reddit for Marketing.docx 10:00
    • 17: Module 17_ Using Quora for Marketing.docx 10:00
    • 18: Module 18_ Using TikTok for Marketing.docx 10:00
    • 19: Module 19_ Using Twitch for Marketing.docx 10:00
    • 20: Module 20_ Using Discord for Marketing.docx 10:00
    • 21: Module 21_ Using Telegram for Marketing.docx 10:00
    • 22: Module 22_ Copywriting for Digital Marketing.docx 13:00
    • 23: Module 23_ How Different Platforms Affect Copywriting.docx 13:00
    • 24: Module 24_ Using Appealing Design in Social Media Marketing.docx 10:00
    • 25: Module 25_ Marketing with Mobile-first Strategy.docx 10:00
    • 26: Module 26_ Using Google Ads for Marketing.docx 11:00
    • 27: Module 27_ Importance of Google Analytics in Marketing.docx 12:00
    • 28: Module 28_ How to Facebook Ads for Marketing.docx 11:00
    • 29: Module 29_ Social Media Strategies and Posting Frequency.docx 10:00
    • 30: Module 30_ Understanding Branding, Positioning and Customer Behaviour.docx 10:00
    • 31: Module 31_ Large Scale Marketing with Email and Social Media.docx 13:00
    • 32: Module 32_ Affiliate Marketing Strategies.docx 11:00
    • 33: Module 33_ Using Influencers for Marketing.docx 10:00
    • 34: Module 34_ Automating Digital Marketing.docx 09:00
    • 35: Module 35_ Handling a Crisis in Digital Marketing.docx 10:00
    • 36: Module 36_ Performance Testing and Optimising Conversion Rate .docx 10:00
    • 37: Module 37_ Ethical and Legal Compliance in Digital Marketing.docx 11:00
    • 38: Module 38_ Informed Decision Making in Digital Marketing Using Data.docx 12:00
    • 39: Module 39_ Managing Customer Loyalty.docx 11:00
    • 40: Module 40_ Using Videos for Marketing.docx 08:00
    • 41: Final Exam 04:00

    • 42: Review Request 01:00

    • 43: Assignment 01:00

    • 44: Claim Your Certificate 01:00

Course media

Description

Digital marketing is vital for businesses seeking to expand their online presence and engage with audiences effectively. This course covers the fundamental aspects of digital marketing, including SEO techniques to improve website visibility, social media strategies to grow and engage followers, content marketing to attract and retain customers, and PPC campaigns to drive targeted traffic. Additionally, email marketing is explored to build lasting customer relationships through personalized communication. By mastering these components, learners will understand how to create integrated marketing campaigns that deliver measurable results.

Throughout the course, the focus remains on practical applications of digital marketing, emphasizing how SEO, social media, and content marketing contribute to successful marketing efforts. Students will gain insights into key digital marketing tools and techniques, allowing them to plan, implement, and optimize marketing strategies across various platforms. This course is designed to help individuals prepare for a career in digital marketing or boost their current marketing skill set with the latest industry knowledge.

Key Takeaways

  • Comprehensive understanding of digital marketing tools and tactics

  • Ability to develop integrated marketing strategies across multiple channels

  • Strong grasp of SEO and social media marketing principles

  • Skills to manage PPC campaigns and analyze their performance

  • Knowledge of content and email marketing to build lasting customer relationships

  • Preparedness for various digital marketing career opportunities

Certification

Upon completing the Complete Digital Marketing Diploma course, you will receive an instantly downloadable e-certificate. This Complete Digital Marketing Diploma certification serves as a testament to your dedication and the new skills you have acquired.

Who is this course for?

  • Marketing professionals seeking to expand their digital marketing expertise

  • Small business owners wanting to promote their brand online

  • Aspiring digital marketers looking to start a career in marketing

  • Content creators aiming to enhance SEO and social media skills

  • Freelancers offering marketing services to clients

  • Individuals interested in understanding online advertising and email marketing

  • Entrepreneurs wanting to drive online sales and engagement

  • Anyone interested in mastering digital marketing fundamentals

Requirements

There are no official prerequisites for enrolling in the Digital Marketing: Social Media, Content Creation, SEO, PPC and Email Marketing course. It is open to all students, regardless of their background or experience level.

Career path

Graduates can pursue roles such as Digital Marketing Specialist, SEO Analyst, Social Media Manager, PPC Coordinator, Content Marketing Strategist, or Email Marketing Executive.

Questions and answers

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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