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Business Marketing - Higher Diploma Level 7

Advanced Diploma QLS Level 7|*FREE PDF Certificate* | 170 CPD Points | Free Internet Marketing Course


Staff Training Solutions

Summary

Price
£1,050 inc VAT
Or £87.50/mo. for 12 months...
Study method
Online
Course format What's this?
Reading material - PDF/e-book
Duration
620 hours · Self-paced
Access to content
Access until course completion
Qualification
No formal qualification
CPD
170 CPD hours / points
Achievement
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

Overview

Business Marketing

Certificate of achievement in Business Marketing QLS Level 7. Additional CPD Accredited Business Marketing Certificate with 170 CPD points available with no extra study. This Business Marketing course comes with easy to understand e-learning study materials.

Business Marketing endorsed Certificate of Achievement.The Business Marketing Level 7 has been designed to help you expand your knowledge and skills in the Business Marketing course of products/ services for the customer, industrial and service sector. Business Marketing course Level 7 is a comprehensive programme designed to give students a competitive edge in this exciting field.

Business Marketing

You will gain an insight into the latest marketing trends and techniques, and will develop marketing skills that will help you for your exceptional career in the field.

Business Marketing

This self-paced programme is available 24/7 providing you with the flexibility to train at the pace, location and time of your choosing.Endorsed certificate from a registered awarding body can be claimed on course completion. College registration, tutor support, course materials and additional supporting material are all included in the course fee.

Business Marketing - Tutor Support

When you enrol on this Business Marketing course you are assigned a personal expert tutor, to guide and encourage you throughout your studies with the College. Your tutor is your personal learning coach. He or she will be available throughout your distance learning course to give you help with specific issues, and help you through difficult topics. He or she will also provide you with detailed feedback on your distance learning assignments. Your tutor will keep in touch with you on a regular basis throughout your distance learning course to check on your progress and give you encouragement and advice.

You will also have access to our team of friendly Student Advisers who ensure that your distance learning course runs smoothly and are always ready to answer any questions or concerns you might have.

You may also choose to become a freelance marketing consultant or set up your own consultancy.

Business Marketing - Assessment

You will be continually assessed throughout the course. Assessment will vary through question papers and projects. You will complete 10 modules on this course. After each lesson you will be required to complete a question paper, which you can either submit online or can send by post to your tutor. It is recommended that you submit it online as you receive your results more quickly in this way.

Quality Licence Scheme

This Business Marketing course is endorsed by the Quality Licence Scheme. The Quality Licence Scheme, endorses high-quality, non-regulated provision and training programmes.

Achievement

CPD

170 CPD hours / points
Accredited by The CPD Standards Office

Course media

Description

Business Marketing

Course Benefits

This Business Marketing course has the following benefits:

  • Full Tutor Support
  • Self Paced, No Fixed Schedules
  • Available to Students anywhere in the World

Course Syllabus

This Business Marketing course consists of following units:

Unit 1 - Marketing: An Overview

This Business Marketing unit covers the following topics:

  • Marketing Concept
  • Production Concept
  • The Marketing Mix

Unit 2 - What is a Marketing Environment?

This Business Marketing unit covers the following topics:

  • The External Environment
  • Situation Analysis
  • The Micro-Environment
  • Demographic Factors

Unit 3 - Markets and Market Segmentations

This Business Marketing unit covers the following topics:

  • Consumer Markets
  • Organisational Markets
  • The Main Features of Organisational Markets
  • Requirements for Segmenting a Market

Unit 4 - Consumer Behaviour

This Business Marketing unit covers the following topics:

  • Meaning of Consumer Behaviour
  • Importance of Understanding Consumer Behaviour

Unit 5 - Market Research

This Business Marketing unit covers the following topics:

  • The Research Process
  • Approaching Respondents

Unit 6 - Marketing Planning

This Business Marketing unit covers the following topics:

  • The Marketing Planning Process
  • The Marketing Audit
  • Corporate Objectives
  • Promotional Strategies

Module 7 - Story Marketing for Small Business

This Business Marketing unit covers the following topics:

  • Story Marketing Toolkit
  • Storytelling Essentials
  • Ingredients of a Good Story
  • Setting Goals
  • Positive vs. Negative.
  • Connecting with Customers

Unit 8 - Promoting a Marketing Webinar

This Business Marketing unit covers the following topics:

  • The Webinar
  • What is a Webinar? Why Use Webinars?
  • Webinar Marketing Objectives.
  • Marketing Webinars

Unit 9 - Understanding Creativity & Innovation

This Business Marketing unit covers the following topics:

  • Creativity and Innovation
  • Individual Creativity
  • Developing the Right Environment for Creativity

Unit 10 - Individual and group innovation techniques for creativity

This Business Marketing unit covers the following topics:

  • The RAP Model
  • Understanding Mind Mapping
  • Creating a Mind Map

Unit 11 - Techniques for Maximum Sales

This Business Marketing unit covers the following topics:

  • What is Motivation?
  • Supervising and Motivation
  • Why is Motivation Important?
  • Identifying Motivators

Unit 12 - Building Relationships and Getting the Sale

This Business Marketing unit covers the following topics:

  • Customer Focused Selling
  • Communication Skills for Relationship Selling
  • Plus more

Unit 13 - Creating a Powerful Sales Presentation

This Business Marketing unit covers the following topics:

  • Key Elements of Business Proposals
  • Preparing for a Presentation
  • Plus more

Unit 14 - Tactics for Overcoming Sales Objections

This Business Marketing unit covers the following topics:

  • Observation Skills
  • Handling Customer Complaints
  • Overcoming Objections

Unit 15 - Understanding body language to make more sales

This Business Marketing unit covers the following topics:

  • Understanding Body Language
  • Understanding Facial Expressions
  • Creating Relationships

Unit 16 - Using Social Media for Marketing

This Business Marketing unit covers the following topics:

  • What is Social Media?
  • Developing a Social Media Plan

Unit 17 - Brand Building Through Social Media

This Business Marketing unit covers the following topics:

  • An Introduction to Brand Building through Social Media
  • Creating Brand-Focused Messages
  • Plus more

Business Marketing Course Benefits:

  • Full Tutor Support
  • Self paced, no fixed schedules
  • Available to students anywhere in the world
  • 24/7 Access to the LMS ( Learning Management System )
  • Easy to understand quality e-learning study materials

Course Material

All Business Marketing course materials are included in the course price. All your study material will be available on our learning management system for which you will get access once you are enrolled. The material can be downloaded and printed as well.

Our distance learning Business Marketing course materials are specially written for home study and contain a wealth of knowledge in easy to understand language. We use variety of media to help you learn. Your course may use any of the following different media which you can use from home or where ever you choose to study:

  • Online course materials
  • Question papers
  • Additional Supporting Material
  • Useful Links

Course assessment

You will be continually assessed throughout the Business Marketing course. Your assignment will be marked by your tutor and independently moderated. The feedback on your assignment will then be sent to you. On receipt of this, you may wish to contact your tutor to discuss the feedback.

Who is this course for?

Business Marketing

We’ve designed this Business Marketing to appeal to existing and prospective marketing professionals alike. Those already working in a marketing capacity could find this Business Marketing course useful in pursuit of promotions to higher-level positions. Likewise, anyone interested in securing their first marketing role could find targeted studies invaluable. From entrepreneurs to small business owners to marketing managers at all levels, studying the intricacies of contemporary marketing comes highly recommended.

Business Marketing

Staff Training Solutions offers a comprehensive range of dynamic distance learning programs for ambitious candidates and professionals worldwide. We go the extra mile to ensure our marketing courses are as flexible and accessible as possible, with no deadlines or time restrictions to worry about. Enrolment is open 365 days a year and with no geographic restrictions, you’re free to study from anywhere in the world at a pace that suits you.

Business Marketing

Capitalise on the committed support of the STS student support team and take that first important step to the rewarding marketing career you know you’re capable of!

Requirements

Business Marketing

No particular entry requirement

Option 1

Business Marketing Diploma QLS Level 5 endorsed by Quality Licence Scheme

Certificate Fee: £170+ postal charges

Option 2

Business Marketing Diploma issued by STS

PDF Certificate - FREE

Hard copy - £25 + postal charges

Option 3

CPD Accredited Certificate

(PDF format)=£30

(Hard copy)=£150+ postal charges

*Postage Charges: National £9, International £15

Career path

Business Marketing

Candidates who successfully complete this advanced Business Marketing may choose to pursue a variety of positions within the industry.

  • Assistant
  • Marketing Analyst
  • Marketing Assistant
  • Marketing Associate
  • Marketing Consultant
  • Marketing Coordinator

Questions and answers

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.