B2B Business Development
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Overview
Certificates
CPD
Curriculum
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Module 01: Introduction to Business Development 26:43
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Module 02: Fundamentals of B2B Sales and Marketing 14:54
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Module 03: The B2B Buyer 13:02
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Module 04: B2B Marketing Strategy 13:33
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Module 05: Sales and Marketing Alignment 13:34
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Module 06: Forming a B2B Sales Team 14:05
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Module 07: Generating B2B Leads 14:30
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Module 08: B2B Sales Techniques 15:49
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Module 09: B2B Sales Management 14:29
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Module 10: B2B Business Development Strategies 27:07
Course media
Description
Navigating the B2B landscape requires a keen eye and sharp strategies. This course offers a comprehensive exploration of B2B sales and marketing, taking you from the basics to global market scenarios. Discover how to read and appeal to the B2B buyer, formulating strategies that resonate. Dive into the nuances of sales management and lead generation, all while cultivating powerful customer relationships. Whether you're new to the B2B world or looking to refine your approach, this course provides the insights you need.
Course Curriculum:
This course contains the following curriculum:
- Module 1: Introduction to B2B Sales and Marketing
- Module 2: Understanding the B2B Buyer
- Module 3: Creating a B2B Marketing Strategy
- Module 4: Sales and Marketing Alignment
- Module 5: Building a B2B Sales Team
- Module 6: B2B Lead Generation
- Module 7: B2B Sales Techniques
- Module 8: B2B Sales Management
- Module 9: Customer Relationship Management
- Module 10: Global B2B Sales and Marketing
Who is this course for?
- Marketing professionals keen on honing their B2B strategies.
- Sales managers aiming to bolster their team's performance.
- Entrepreneurs looking to break into the B2B market.
- Business consultants aiming to expand their service offerings.
- Corporate trainers keen on updating their B2B curriculum.
Requirements
No formal entry requirements exist for the B2B Business Development course, which is open to everyone.
Career path
You can pursue the following career:
- B2B Marketing Manager (£40,000 - £60,000).
- Sales Team Leader (£30,000 - £45,000).
- B2B Business Development Manager (£35,000 - £55,000).
- Customer Relationship Manager (£30,000 - £50,000).
- Global Sales Strategist (£50,000 - £75,000)
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Legal information
This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.