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B2B Business Development & Sales Training - CPD Certified
Online Training Academy

Holiday Offer | 5 Free Courses + 9 Free Ebooks | Free Certificate from Reed | Lifetime Access | 30 CPD Points

Summary

Price
Save 2%
£19 inc VAT (was £19.50)
Offer ends 31 January 2027
Study method
Online, On Demand
Duration
2.8 hours · Self-paced
Qualification
No formal qualification
CPD
30 CPD hours / points
CPD What's this?
Certificates
  • Digital certificate - Free
  • Reed Courses Certificate of Completion - Free
Additional info
  • Tutor is available to students
26 students purchased this course

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Overview

Updated in January 2026

New Years Special Offer: [ Get Free Courses & Free Ebooks ]

Strong business growth depends on effective strategies, and this B2B Business Development & Sales Training course gives you the skills to boost sales and build strong client relationships. By learning advanced sales, marketing, and leadership techniques, you will be able to drive growth in competitive B2B markets. In the UK, Business Development Managers earn on average £18–£35 per hour and around £40,000–£70,000 yearly. With these skills, you can confidently build a career in business growth and development.

This course takes you step by step through the world of B2B sales and business development. You will begin with an introduction to business growth, before moving into the essentials of B2B sales and marketing. The course then explores the B2B buyer’s mindset and shows you how to craft marketing strategies that meet business needs. You will study sales and marketing synergy to align teams effectively, followed by learning how to build a high-performing B2B sales team. The modules also cover lead generation, advanced sales techniques, and effective sales leadership. Finally, you will explore innovating B2B business development approaches to stay competitive in modern markets.

Course Curriculum

  • Module 01: Introduction to Business Growth
  • Module 02: Essentials of B2B Sales and Marketing
  • Module 03: Understanding the B2B Buyer
  • Module 04: Crafting B2B Marketing Strategies
  • Module 05: Achieving Sales and Marketing Synergy
  • Module 06: Building a High-Performing B2B Sales Team
  • Module 07: Nurturing B2B Lead Generation
  • Module 08: Advanced B2B Sales Techniques
  • Module 09: Effective B2B Sales Leadership
  • Module 10: Innovating B2B Business Development Approaches

Free Bonus Courses

  • âž½ Course 01: Communication Skills Training
  • âž½ Course 02: Career Development Training
  • âž½ Course 03: Time Management
  • âž½ Course 04: Level 3 Diploma in Project Management
  • âž½ Course 05: Leadership Skills

Key Features:

This B2B Business Development & Sales Training Course Includes:

  • This B2B Business Development & Sales Training Course is CPD Certified
  • Free Certificate from Reed
  • Developed by Specialist
  • Lifetime Access

Certificates

Digital certificate

Digital certificate - Included

Reed Courses Certificate of Completion

Digital certificate - Included

Will be downloadable when all lectures have been completed.

CPD

30 CPD hours / points
Accredited by CPD Quality Standards

Curriculum

1
section
13
lectures
2h 51m
total

    • 1: Module 1: Introduction to Business Growth Preview 26:43
    • 2: Module 2: Essentials of B2B Sales and Marketing 14:54
    • 3: Module 3: Understanding the B2B Buyer 13:02
    • 4: Module 4: Crafting B2B Marketing Strategies 13:33
    • 5: Module 5: Achieving Sales and Marketing Synergy 13:34
    • 6: Module 6: Building a High-Performing B2B Sales Team 14:05
    • 7: Module 7: Nurturing B2B Lead Generation 14:30
    • 8: Module 8: Advanced B2B Sales Techniques 15:49
    • 9: Module 9: Effective B2B Sales Leadership 14:29
    • 10: Module 10: Innovating B2B Business Development Approaches 27:07
    • 11: Leave A Review 01:00
    • 12: CPD Certificate - Free 01:00
    • 13: E-Books 01:00

Course media

Description

Learners will gain a complete understanding of B2B sales and business growth. They will study how businesses expand and what drives success in B2B markets. The course explains the essentials of B2B sales and marketing, helping learners understand customer needs and buyer behaviour. By working through modules on strategy, learners will see how to create targeted marketing approaches that connect with clients. They will also discover how sales and marketing teams can work together to deliver stronger results. Learners will build skills in leading sales teams, nurturing leads, and applying advanced sales techniques. The course also focuses on leadership within B2B sales, preparing learners to inspire and guide others. Finally, learners will explore innovative approaches to business development, ensuring they are ready for changes in modern markets. Altogether, this course provides the tools needed for success in B2B business development and sales.

Learning Outcomes

  • Understand B2B business development and growth essentials.
  • Apply effective B2B sales and marketing strategies.
  • Analyse B2B buyer behaviour and decision-making.
  • Build and lead high-performing B2B sales teams.
  • Use advanced B2B sales techniques effectively.
  • Innovate B2B business development approaches confidently.

Who is this course for?

This course is accessible to anyone eager to learn more about this topic. Through this course, you'll gain a solid understanding of B2B Business Development & Sales Training. Moreover, this course is ideal for:

  • Professionals seeking B2B sales and marketing expertise enhancement.
  • Individuals aspiring to excel in B2B business development roles.
  • Entrepreneurs aiming to refine B2B sales and marketing strategies for business development.
  • Sales and marketing personnel transitioning into B2B sales-focused careers.
  • Business owners desiring deeper insights into B2B sales management.

Requirements

There are no requirements needed to enrol into this B2B Business Development & Sales Training course. We welcome individuals from all backgrounds and levels of experience to enrol into this B2B Business Development & Sales Training course.

Career path

After finishing this B2B Business Development & Sales Training course you will have multiple job opportunities waiting for you. Some of the following Job sectors of B2B Business Development & Sales Training are:

  • B2B Sales Representative
  • Business Development Executive
  • B2B Marketing Specialist
  • Sales Manager (B2B)
  • Account Manager (B2B)
  • B2B Sales Consultant

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Legal information

This course is advertised on Reed.co.uk by the Course Provider, whose terms and conditions apply. Purchases are made directly from the Course Provider, and as such, content and materials are supplied by the Course Provider directly. Reed is acting as agent and not reseller in relation to this course. Reed's only responsibility is to facilitate your payment for the course. It is your responsibility to review and agree to the Course Provider's terms and conditions and satisfy yourself as to the suitability of the course you intend to purchase. Reed will not have any responsibility for the content of the course and/or associated materials.

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.
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