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Arts Management & Marketing in Arts

Special Sale| CPD Accredited| FREE PDF Certificate & Transcript | Lifetime Access| Tutor Support | Free Exam

Skill Up


£15 inc VAT
Study method
Online, self-paced
3 hours
Access to content
Lifetime access
No formal qualification
10 CPD hours / points
  • Certificate of completion - Digital certificate - Free
  • Certificate of completion - Hard copy certificate - £9.99
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

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Imagine a world where art is accessible to everyone. This course will teach you how to make that world a reality. You will learn the skills you need to manage and market arts organisations, and you will gain the knowledge you need to make a difference in the world through art.

Enrol today and start your journey to a career in arts management.

Learning outcomes:

  • Develop a comprehensive understanding of arts management principles and practices.
  • Gain proficiency in strategic planning, financial management, and fundraising for arts organisations.
  • Acquire the skills to design and implement effective marketing campaigns in the arts industry.
  • Explore the impact of cultural policies and globalisation on arts management.
  • Cultivate leadership and entrepreneurial abilities within the context of the arts.
  • Identify diverse career opportunities in arts management and navigate your path to success.


10 CPD hours / points
Accredited by CPD Quality Standards

Course media


Immerse yourself in the captivating world of arts management and marketing, where creativity meets strategic thinking. This course provides a comprehensive exploration of the core principles and practices essential for thriving in the dynamic art sector. With a focus on theoretical foundations, you'll gain in-depth knowledge of arts management, financial strategies, fundraising techniques, and marketing approaches specific to the arts industry.

Discover the intricate interplay between art, culture, and commerce and how they shape organisational perspectives. Analyse the role of leadership and entrepreneurship in fostering innovation and sustainability within arts organisations. Gain insight into the ever-evolving landscape of cultural policies and the global impact on arts management practices.

Explore the realm of arts management and unlock your potential in this exciting industry. Enrol today and pave the way for a rewarding career in the world of art and culture.

Who is this course for?

This course is particularly useful for:

  • Artists seeking to enhance their understanding of the business side of the arts.
  • Individuals interested in pursuing a career in arts management or marketing.
  • Professionals already working in arts organisations looking to expand their knowledge and skills.
  • Cultural enthusiasts passionate about understanding the intersection of art, finance, and policy.

Career path

Some of the career paths related to this field are:

  • Arts Administrator: £20,000 - £35,000 per year
  • Marketing Coordinator: £22,000 - £40,000 per year
  • Fundraising Manager: £30,000 - £50,000 per year
  • Cultural Policy Analyst: £25,000 - £45,000 per year
  • Arts Marketing Manager: £35,000 - £60,000 per year
  • Director of Arts Organization: £40,000 - £80,000+ per year

Questions and answers

Currently there are no Q&As for this course. Be the first to ask a question.


Certificate of completion - Digital certificate

Digital certificate - Included

Certificate of completion - Hard copy certificate

Hard copy certificate - £9.99

Inside the UK student have to pay an additional delivery fee of £10, whereas International students are required to pay an additional fee of £19.99 to receive a hard copy of the certificate delivered to their address.


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What does study method mean?

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

What are CPD hours/points?

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

What is a ‘regulated qualification’?

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

What is an ‘endorsed’ course?

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body’s logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.