Advertising: Marketing and Advertising - Level 5

UK Professional Development Academy LTD

Quiz Based Assessment

Included in course price

Marketing

Course Outline

The Level 5 Marketing course is based on 100 CPD points. Therefore, Learner must need to complete the following modules given below:

Module Outline

This CPD course in Level 5 Marketing comprises 100 modules in which learners must achieve 100 credits. Modules are:

Module 1: Marketing Basics

This marketing module covers the following key topics:

• Define your market.
• Know the different types of marketing and ways to use them.
• Learn effective ways of communicating with the customer.
• Know how to set marketing goals and strategies.
• Recognize common marketing mistakes and know how to avoid them.

Module 2: Multi-Level Marketing

This marketing module covers the following key topics:

• Know-how multi-level marketing works
• Build contacts
• Recruit new agents
• Be familiar with social media and marketing
• Provide training for recruits

Module 3: Media and Public Relations

This marketing module covers the following key topics:

• Network for success
• Manager “Meet and Greet” opportunities
• Dress for success
• Write effectively
• Set goals
• Manage media relations
• Plan issue and crisis communication
• Use social media

Module 4: Social Media Marketing

This marketing module covers the following key topics:

• Understand different social media platforms
• Identify the audience
• Monitor and measure performance
• Consider the pros and cons before making decisions

Module 5: Internet Marketing

This marketing module covers the following key topics:

• Know how to conduct market research
• Develop a workable internet marketing campaign
• Recognize your target market
• Understand your brand
• Grasp SEO and website characteristics
• Find and capture leads

Module 6: Coaching, SalesPeople

This marketing module covers the following key topics:

• Understand the definition of coaching
• Identify and monitor key information
• Communicate effectively
• Use coaching techniques
• Avoid common mistakes

Module 7: Sales Team Motivation

This marketing module covers the following key topics:

• Discuss how to create a motivational environment
• Understand the importance of communication and training in motivating sales teams
• Determine steps your organisation can take to motivate sales team members
• Understand the benefits of tailoring motivation to individual employees
• Apply the principles of fostering a motivational environment to your own organisation

Module 8: Overcoming Sales Objections

This marketing module covers the following key topics:

• Understand the factors that contribute to customer objections.
• Define different objections.
• Recognise different strategies to overcome objections.
• Identify the real objections.
• Find points of interest.
• Learn how to deflate objections and close the sale.

Module 9: Personal Branding

This marketing module covers the following key topics:

• Define your image.
• Control your image.
• Understand how to sharpen your brand.
• Use social media appropriately.
• Manage your brand in a crisis.
• Develop a professional appearance.

Module 10: Improving Self Awareness

This marketing module covers the following key topics:

• Define the self and different aspects of the self
• Learn from introspection
• Understand the nature and value of emotions
• Appreciate themselves
• Appreciate others
• Improve the effectiveness

Certificate

Upon successfully passing the Level 5 in Marketing and Advertising course, the Learner must pay for the Certificate of Completion from UKPDA either in PDF format or Hard-copy.

CPD Certificate of Completion (PDF format) = £42

CPD Certificate of Completion (Hardcopy) = £65 + postage charges local £9 = £74

CPD Certificate of Completion (Hardcopy) = £65 + postage charges International £14 = £79

Marketing

Without any prior knowledge of Marketing, the learners can take this marketing training course and in addition to this, there are no age restrictions. Thus, anyone who is passionate and ambitious about Marketing can take the course. There are no specific deadlines for admission, and you can enrol anytime on this marketing course.

Marketing

There are no precise requirements for the Marketing Certificate as no prior knowledge and experience of Marketing is required.

Students seeking to enrol for this marketing course should meet the following requirements;

• Basic knowledge of the English Language & Basic Computer Skills
• Be aged 16 years or above

Marketing

After completing this marketing course/training, you will be able to grip yourself with specific knowledge and skills with the highest confidence level to improve yourself and enhance your skills for your career in the relevant employment sector.

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