Advanced Diploma in SEO

Do you want to know about SEO? What is it? Why is it so important in today’s world of marketing? Well you can get all of these answers, right from this course.

Search engine optimization – or commonly known as SEO – is a huge player these days in marketing. It helps ensure that your website can be found in search engines, which in turn can boost your traffic and also help you sell your products more conveniently.

Well, this course will help you learn exactly that and so much more. First, you will be focused on what SEO is and its different uses on different platforms. Following that, you will move onto learning about social bookmarking, its benefits and how to make it rain money using this method.

But wait there’s more, you will also learn how guest blogging works and how to make money with that as well. Finally, you will reach the section which lets you explore the world of keyword research, a highly sought after skill by many.

So what are you waiting for, get a move on and learn everything you need to know about SEO.

Why choose us?

• Study in a user-friendly, advanced online learning platform;
• All the study materials are available in your student portal including videos tutorials.
• One of the most successful online education platforms in the UK.
• Affordable, engaging & high-quality e-learning study materials;
• You will have unlimited access to online learning platform in 24 hours a day, 7 days a week in 12 Months.
• Efficient exam systems for the assessment and instant result;
• The UK & internationally recognised accredited qualification;
• Access to course content on mobile, tablet or desktop from anywhere anytime;
• The benefit of applying for NUS Extra Discount Card;
• 24/7 student support.
• Technical supports and live chat service for your inquiries. This is very helpful for international learners.
• Excellent and flexible mentor supports by our team of experienced tutors/trainers via email.

COURSE CURRICULUM

Introduction to SEO

• What Is Search Engine Optimization?
• Search Engines That Use SEO
• Using SEO In Website Text
• Using SEO For Google Ads
• Using SEO For Article Marketing
• Using SEO In Press Releases
• Using Longtail Keywords
• Using Google To Discover The Best Keywords
• SEO For Video Ads
• SEO In Photos
• Blogging With SEO Marketing
• Using A SEO Company

SEO Techniques

• Introduction to SEO
• Improve Engagement to Improve Rankings
• Make Your Existing Pages Longer
• Focus on YouTube SEO
• Improve Site Speed
• Focus on Topics Instead of Keywords
• Build Backlinks
• Reporting and Analytics
• Technical Optimization
• Local SEO and Listings
• Guest posting
• Effective Seo Tools

Social Bookmarking

• Introduction To Social Bookmarking
• The Essential Benefits Of Social Bookmarking
• Way To Use Social Bookmarking Correctly
• Make Money Social Bookmarking
• Identify The Social Bookmarking Competitors
• Tips To Avoid Wrapping Traps

Guest Posting

• Guest Posting Basics
• The Benefits Of Guest Posting
• How To Use Guest Posting Correctly
• Making Money With Guest Posting
• How Do You Promote
• What To Avoid
• Wrapping Up

Keyword Research

• Introduction
• Preliminary Keyword Research
• Keyword Research Assessment
• Keywords in SEO(Search Engine Optimization)
• Off-Page SEO(Search Engine Optimization)

Google Adwords

• Benefits of online advertising and AdWords
• Choosing a campaign type
• Measure your results

John Academy: A Great Place to Learn for Everyone, Forever

Expert Authors: We select authors with expertise and experience of training professionals. Our authors are industry experts, academics, authors, face-to-face trainers or online trainers; most often they have a combination of these backgrounds

Engaging Content: Our succinct, bite-sized and business-focussed course materials are designed to deliver the most effective training for you. Each course is made up of modules, manageable learning chunks of text, images, videos and tasks.

Assessment and Certification:

Upon completion of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and the results will be given to you immediately. Before sitting your final exam you will have the opportunity to test your proficiency with a mock exam. After you have successfully passed the final exam, you will be able to order an Accredited Certificate of Achievement at an additional cost of £24 for a PDF copy and £39 for an original print copy sent to you by post.

• Individuals wanting to grow their business online
• People wanting to know about SEO and how to make money with that

• This course is available to all learners, of all academic backgrounds.
• Learners should be aged 16 or over to undertake the qualification.
• Good understanding of English language, numeracy and ICT are required to attend this course.

The Advanced Diploma in SEO course is a useful qualification to possess, and would be beneficial for the following careers:

• Search Engine Marketing
• Digital Marketer Marketing
• SEO Manager
• Entrepreneur
• Bloggers
• Marketing and Promotions Specialists
• Marketing Professionals
• Sales and Promotions Specialists
• Digital marketer
• SEO Specialist
• Google analyst
• SEO expert.

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