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Account Development Strategies


MLP Training

Summary

Price
£249 - £375 inc VAT
Payment options

1-2 Delegates £375 + VAT per person
3-4 Delegates £295 + VAT per person
5+... Read more

Study method
Classroom
Duration
1 Day, Full-time
Qualification
No formal qualification
Additional info
  • Tutor is available to students
  • Certificate of completion available and is included in the price

2 students enquired about this course

Location & dates

Location
Address
Bolholt Country Park Hotel
Bury
Lancashire
BL81PU
United Kingdom

Overview

This programme is for the more experienced sales professional who has an understanding of existing accounts and a desire to grow the business.

Major accounts are different.

They are based on the supplier having an in-depth understanding of what the customer needs.

That means understanding the customers’ business the company structure and the customers’ goals.

It is also about building strong relationships and trust.

It is about working together so that the account manager is seen as a partner, an unpaid member of the customer's staff, a person they can trust and a person they can work with to the benefit of both parties.

The Result =
Economies of scale for the seller.
Low risk for the buyer.

If you want to develop your accounts why not join us on the next one day course at The Bolholt County Park Hotel Bury BL8 1PU

Description

One Day Major Account Managers course in Bury Manchester.

Major accounts are different.

  • They are based on the supplier having an in-depth understanding of what the customer needs.
  • That means understanding the customers’ business the company structure and the customers’ goals.
  • It is also about building strong relationships and trust.
  • It is about working together so that the account manager is seen as a partner, an unpaid member of the customers staff, a person they can trust and a person they can work with to the benefit of both parties.

The Result =

  • Economies of scale for the seller.
  • Low risk for the buyer.

A Great account manager can Increase your Sales, Lower your Selling Costs, Increase Customer Loyalty, Keep out the competition and Grow your business.

This programme is for the more experienced sales professional who has an understanding of existing accounts and a desire to grow the business.

Account Development is designed to help you:

  • Clearly identify your market sector
  • Profile your target market
  • Examine your current customer base
  • Define your Competitive advantage
  • Develop profitable long term key accounts
  • Contents
  • Profiling the ideal account
  • Analysis of existing major accounts
  • The Comfort Level
  • Seeing the account as a market
  • Identifying market potential
  • Achieving a balanced portfolio
  • Entry Strategies
  • Relationship Building
  • Exit Barriers
  • The Coach
  • Multi level selling
  • Changing Markets
  • Customer Charter
  • Buying Influencing Chart
  • Becoming a business partnerOne-to-One Personal Development

One-to-One Personal Development

Delegate numbers are strictly limited on this course - and that means you are guaranteed to get the personal tuition you need and deserve.

Testimonials

Delegate Feedback

“Brilliant Presentation, Really enjoyed it.” Andrew Park, Mercan Labels.

“Really Good Course, Made me sit down and think.” Darren Blackburn, Hawk Group.

“Definitely Beneficial” Tony Wilmot, Rutronik

“Extremely knowledgeable Tutor.” Sebastian Moss, George Moss Ltd

"Excellent course" Ken Luke, Villeroy & Bock

“Excellent Course" Ian Fox, Crown Lift Trucks

“Would definitely recommend Steve Ward Nexus Vehicle Management”

"Left with Action Plan to further develop accounts."

"Thank you for a Great Day" Sofia Montero & Diane Anderton, SPS

"Great Course" John Moroney, Hach Lange

"Enjoyed the course very much. Mike is an excellent presenter and took the time to understand our business" Wendy Martindale, LabM

Who is this course for?

This Account Development Strategies programme is for the more experienced sales professional who has an understanding of existing accounts and a desire to grow the business.

Career path

Senior Sales executive

Questions and answers

Reviews

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FAQs

What does study method mean?

Study method describes the format in which the course will be delivered. At reed.co.uk courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

What are CPD hours/points?

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on reed.co.uk, many of which can be completed online.

What is a ‘regulated qualification’?

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

What is an ‘endorsed’ course?

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body’s logo if they wish. Certain awarding bodies - such as ABC Awards and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.

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