For over 60 years FOW has cemented its status as the North-West's most trusted used Car Supermarket with 2 convenient locations in Winsford and Trafford.
We offer thousands of quality nearly new and used cars, all prepared to the highest standards and demonstrating absolute attention to detail to each and every customer.
We aim to provide the right car at the right price to our loyal customers
Fords of Winsford Through The Years Timeline: In 1959 the Ford family sold its first ever car - an Austin A30 - for exactly £35. Things have changed a bit since then.
Fords of Winsford Through The Years:
1959 The Ford family sells its first car an Austin A30 from its dairy farm in Holmes Chapel. It was bought by a student at a nearby agricultural college, for £35. At this time, most car sales pitches were ‘bomb site’ locations, where previous businesses had existed but moved on, leaving smallscale vehicle sellers to take over
1960 The business begins to develop at the farm, where it typically had 20 to 30 cars for sale at any one time.
1970 Paul Ford, who had been involved since he was 13 years old, enters the business full-time, as the family begins to realise that car sales could offer a more viable long-term future than dairy farming.
1971-72 Fords of Winsford takes on the identity it still carries today, as it seeks to position itself as a family-run business.
1970s-80s The business establishes itself in the local area, typically selling about 60-80 cars at any one time from its premises, until it is forced to scale back its car sales operations after having a planning application to extend the site was rejected. Late 1970s-early 1980s - Car retailing undergoes its first major change in generations as the first multi-franchise, multi-site operators emerge.
1986 The company agrees to buy a site at Wharton Road, Winsford, which it opens to the public in January 1987.
1994 The business embraces modern technology and starts to use email.
1996 The company completes a successful move of its entire operation to its present site, at Weaver Valley Road, Winsford, moving lock, stock and barrel to the new location in just 24 hours. The new site was filled to its 1,000-car capacity.
1998 Fords of Winsford launches its first website. But due to most internet connections being grindingly slow, faxes still represented the cutting edge of communication, and newspapers and trade press were the biggest advertising channels.
2010 The Winsford site is expanded with the purchase of three acres of adjoining land, which is earmarked for future development.
2010-14 The company greatly expands its workshop facilities, adding ‘smart’ body repairs and alloy wheel refurbishment to the list of preparation and after-sale tasks it can carry out on-site
2014 A new coffee shop and reception building is added.
2015 On 3rd September Fords of Winsford opens its second trading site, on Barton Dock Road, Manchester, directly opposite the Trafford Centre.
Today - The 260 staff employed by Fords of Winsford include a core of sales people and supporting administrative staff, involved in both buying and selling the cars you see
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