Bidnamic is a marketing technology platform that helps retailers unlock the full potential of Google Shopping.
Our platform helps retailers to outrank competitors, increasing revenue and market share – in short, it gives you an “unfair advantage” on Google Shopping.
Bidnamic achieves this by applying machine learning to profile every single product SKU in your catalogue, predicting its optimal bid value algorithmically. Real-time performance analysis and high-frequency bid management increase the efficiency of your ad spend, decrease costs per acquired customer, and enables the full revenue potential of every product.
While scaling our own eCommerce store we encountered the same problems faced by all retailers of over or underbidding on Google Shopping at the individual product level, thus Bidnamic was born.
We are now working with a selected group of established leading retailers for which we are already delivering 60%+ increases in revenue and are backed and supported by notable Investors; including board advisors to Net-A-Porter, Co-Founder of Booking.com - thought leaders at Google, IBM and founders of many of today’s fastest growing companies.
Bidnamic is a young and dynamic start-up business with innovation and learning at the core. The team is known as the "Bidnamic family" as we build a supportive and fun culture that everyone wants to be a part of. "Work smarter, not harder" is something we encourage as we value our employee's mental health and wellbeing.
Employee quotes:
“I feel comfortable when I come to work everyday to the point where I see my co-workers as extended family members, the “Bidnamic family” as we like to call it. It doesn’t really feel like traditional “work” - it feels like you are part of the bigger picture”.
“Bidnamic is entirely a positive environment to work in. The work is collaborative, ideas are shared and ambition is encouraged. I've never worked in a place that recognises hard work like Bidnamic. Feeling recognised and listened to makes a huge impact to mental health and morale in a work environment, and it makes a visible impact here. Plus we have a beer fridge.”
Bidnamic strongly encourages development of individuals both professionally and personally allowing for a culture that is open and supportive in all aspects, from an open door for training to a coffee to tackle life’s ups and downs.”
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