Digital Marketing Specialist
Digital Marketing Specialist ?Salary: £50,000Location: London Hybrid: 3x Per week onsite Role Description:We are looking for someone competent in lead generation, primarily inbound conversions, so Marketing B2B experience, and examples in doing so, are a must. As a Digital Marketing Specialist, you'll be responsible for planning and executing comprehensive digital marketing campaigns across a variety of channels. Your expertise in platforms like LinkedIn, Twitter/X, and Google Ads, coupled with your knowledge of marketing automation and CRM, will be invaluable in achieving business goals. Day-to-day Responsibilities: Conduct market research to identify target audiences and develop effective marketing strategies.Bolster digital marketing campaigns across social media, email, SEO, and SEM channels.Optimize paid search and social media advertising campaigns to maximize ROI.Create compelling content for social media platforms and email newsletters.Monitor website traffic and user behavior to identify optimization opportunities.Maintain consistent brand messaging across all digital channels. What you need: Bachelor's degree in Marketing, Advertising, or a related field.3-5 years of marketing experience, with a minimum of 2 years in Paid Media.Proficiency in Google Analytics, LinkedIn, and Twitter/X advertising.Experience with CRM platforms, preferably HubSpot.B2B marketing experience in Financial Services and Tech sectors.Strong SEO strategies. Desirable: Familiarity with CMS like WordPress or similar.Photography and video editing software.Experience in graphic design or web designing.Knowledge of responsive design and UI/UX principles.Knowledge of French language or market. This is a unique opportunity, with huge offerings after just 2 years of service with the organisation. Apply today for immediate consideration! . We Are Aspire Ltd are a Disability Confident Commited employer
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