Digtial Marketer
The Role: Digital Marketer / Head of Digital - Rayleigh, Essex Are you innovative and passionate about current trends and creating digital marketing campaigns? Our client is looking to hire a digital marketing manager to lead on the provision of supplying Digital Marketing services to its varied customer base. Working in conjunction with their in-house team of designers, developers and social media consultants, you will be supporting their customers through the promotion of their products and or services across all digital channels. The role necessitates the implementation and management of various strategies including SEO, PPC and Paid Social as well as email and re-advertising campaigns. Objectives of the role Plan, execute, and manage all digital marketing for customersEstablish and execute digital marketing strategies to distribute contentWork with the in-house team of writers, designers and marketers plus customer stakeholders to maintain their digital presenceMaintain consistent brand messaging across all social channelsIdentify, analyse, and measure trends and content to assess how well it’s performing and optimise user experience Responsibilities Setting up and managing SEO elements of a project to ensure the website’s SEO can be maximised both from launch and in the futureResearch, track, and analyse consumer behaviours and trends and implement research into digital marketing campaignsPrepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIsCollaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniquesDevelop and monitor campaign budgets Skills and Qualifications Proven track record in creating and implementing digital marketing strategies and activities through SEO, UX, digital advertising (PPC and paid social), email marketing and website optimisation.Strong sense of creativity, imagination, and innovationExcellent interpersonal skills, with the ability to collaborate with other departmentsIn-depth knowledge of various search engine and social media platforms and best practicesAbility to analyse consumer metrics, reports, and trendsStrong project management and managerial skillsA proven track record of running digital campaigns Preferred Qualifications Qualified in Google AnalyticsIdeally Chartered Marketer accreditedIn-depth knowledge of current digital trendsExperience in digital marketing, or a related fieldExperience with SEO and SEM strategy and keyword researchUnderstanding of website analytics tools, such as Google AnalyticsAnalytical mind, with a passion for measuring dataFull driver’s licence The Package Salary from £45,000 - £60,000 depending on experience Monday to Friday 9:00am - 5:30pm (1 hour for lunch)21-days holiday plus bank holidays - increasing one day per yearChristmas shut downCompany pensionOnsite parkingCompany social events Please note that this position is predominatly office based with the potential of working hybrid.
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