Marketing Automation Manager

Join a dynamic marketing team in the heart of Dublin, where innovation meets opportunity. A leading provider of HR, employment law, and health & safety support services to small businesses across Ireland.

Seeking a Marketing Automation Specialist who's ready to make an impact. If you're driven, creative, and tech-savvy, we want to hear from you!

As the Marketing Automation Specialist, you'll be the engine driving all email marketing campaigns, nurturing leads, and ensuring CRM (Salesforce) is optimally integrated. You'll work closely with a passionate team to create engaging email campaigns, webinars, events, and more. If you know your way around marketing automation software and have a knack for building engaging email content, this role is for you!

Day to Day

• Design and execute top-notch email campaigns from end to end, including setup, market research, A/B testing, and reporting.
• Develop and implement effective list segmentation strategies to target the right audiences at the right time.
• Build compelling landing pages and forms to support marketing campaigns and lead generation.
• Collaborate with the marketing team to create engaging content for webinars, events, and other promotional activities.
• Audit and optimize legacy email campaigns to ensure maximum impact.
• Integrate marketing campaign activity with Salesforce to streamline information for the sales team.

YOU?

• Experience in a B2B marketing role.
• Digital Marketing qualification.
• Strong knowledge of Google Analytics and email reporting tools.
• Experience with building landing pages and ensuring they are optimized across all devices.

Ready to take your marketing career to the next level? Apply today and let's create something remarkable together!

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INDIRE