Market and Competitor Reporting Analyst

Posted 26 April by Ad Warrior

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Market and Competitor Reporting Analyst

Location: Durham, Lytham St Anne’s, Glasgow, London

Salary: £26,614 - £28,600 per annum

Job summary

  • Carry out research on the organisation’s market & competitors’ activities and benchmark them against competitors.
  • Update weekly and monthly scheduled reports and conduct market & competitor analysis. This involves sourcing data from agencies, data mining, analysis and the creation of insightful reports.

Job Description

Ad hoc research

Assist the Market and Competitor Intelligence Manager and partner with key stakeholders across the business by:

  • Conducting research on market activity and benchmarking the organisation against competitors. This will cover areas which include product portfolio analysis, customer experience and brand satisfaction intelligence, digital initiatives and marketing activities.
  • Alerting internal stakeholders about market and competitor activities that impact the business.
  • Collating data from various sources in order to build a full picture of the organisation’s external markets.

Interpretation & Analysis

  • Accurately calculate market trends, evaluating the impact these have on the organisation and the wider market.
  • Continuously monitor the evolving digital landscape within financial service sector and evaluate the impact they have on the organisation.
  • Source accurate competitor intelligence data to establish best in class practices; benchmarking against the organisation to support the business strategy.

Committee Representation

Assisting the Market and Competitor Intelligence Manager with:

  • Researching, evaluating and interpreting market intelligence data tailored for committees to help influence the organisation’s strategic decisions.
  • Producing monthly committee packs and when required deputising in committees.

Scheduled Reporting

  • Responsible for the production of scheduled reports, tailored to stakeholders’ specifications.
  • Provide clear concise executive summaries - help drive out 'insight to action’ for the business to inform strategic decision making.
  • Partner with stakeholders and look to continuously improve reporting outputs by seeking regular feedback on the suitability of these in line with their evolving needs.

Continuous improvement

  • Support the team’s continuous improvement programmes by driving efficiencies in team processes and deliverables for stakeholders.

Essential experience

  • Strong analytical experience including exposure to data mining, data gathering and data analysing
  • The ability to evaluate data and identify trends to assess the impacts and implications for the organisation against competitor activity and the external market
  • Excellent communication skills with the ability to clearly put across information both written and verbally
  • Strong presentation skills with a track record of presenting to senior audiences
  • Experience in working under pressure, managing multiple projects for stakeholders
  • Strong experience working with, and managing relationships with insight agencies

Essential technical knowledge and skills

  • Advanced Excel and PowerPoint
  • Ability to conduct analysis and present statistical data using Tableau
  • Good presentation skills and interpersonal skills
  • Excellent report writing skills
  • Strong numerical background and demonstrate attention to detail with accurate data analysis

Behaviours

They’ll assess you against these behaviours during the selection process:

  • Communicating and Influencing
  • Making Effective Decisions
  • Managing a Quality Service
  • Working Together

Technical Skills

They'll assess you against these technical skills during the selection process:

  • Strong analytical experience including exposure to data mining, data gathering and data analysing
  • Advanced Excel and PowerPoint
  • Strong presentation skills
  • Experience in working under pressure, managing multiple projects for stakeholders

Benefits

  • Learning and development tailored to your role
  • An environment with flexible hybrid working options
  • 9 day fortnight scheme
  • A culture encouraging inclusion and diversity
  • A Civil Service pension with an average employer contribution of 27%
  • Generous annual leave - starting at 25 days, increasing to 30 days
  • Performance related variable pay bonus
  • Enhanced maternity, paternity, adoption and shared parental leave

To Apply

If you feel you are a suitable candidate and would like to work for this reputable organisation, please click apply where you will be redirected to their website to complete your application.

Reference: 52538951

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