Customer Insight & Marketing Analyst

Macildowie Recruitment & Retention - Data, BI & MI Analytics
Marketing & Customer Insight Analyst - Up to £40,000 - Nottingham - Permanent
Monday - Friday, 9am - 5pm - Hybrid Working Available

Macildowie BI & MI Analytics has exclusively collaborated with a reputable and bespoke home furnishing business to recruit a Marketing & Customer Insight Analyst.

The key objective is to build positive relationships with internal stakeholders to create user-engaging BI/MI through Tableau and PowerBI, reporting on customer buying patterns and customer behaviour trend analysis.

Main Responsibilities

• Track and maintain accuracy and integrity of all data contained within each client database.
• Working alongside the marketing team to gather an understanding of the marketing process and measure the different stages including campaign and the customer journey.
• Monitor campaigns and report ROI data to senior marketing figures.
• Identify trends and issues as well as creating purposeful BI/MI automated dashboards that help our clients business evaluate their customer's sales performance and key customers.
• Extracting data from SAP to create new purposeful BI/MI marketing, sales and customer biased dashboards for the wider group of stakeholders on a weekly, monthly basis using Tableau or PowerBI.
• Confidently partnering with internal stakeholders to craft appropriate value-adding commentary ensuring that the BI/MI you're reporting is user engaging and tells a story.
• Develop, maintain and deliver insights from the Customer Marketing Database.
• Part of a team of 4, you'll be successfully building relationships with your team and the other business units.

The Candidate

• Previous experience operating in a Marketing Analyst, Insight Analyst, Customer Insight Analyst or Sales Analyst position or equivalent.
• Proficient user of either Tableau or PowerBI with the ability to use DAX.
• Able to commute to Nottingham.
• Ability to create meaningful, clear dashboards with appropriate value-adding commentary.
• Comfortable working and manipulating large data sets in Excel.
• Exposure to Alteryx or similar analytical tools would be desirable.

Benefits

• Employee and family product discount.
• Healthcare cash back plan.
• Discounted gym membership.
• Cycle to work scheme.
• On-site car parking.
• Excellent career prospects and development.
• Hybrid working available.

The first stage of the application process is to apply online. If you would like any more information about this vacancy before applying, please get in touch with Tom Whitsey.

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Macildowie is a specialist recruitment consultancy with a rich history of enhancing the careers of professionals across the Midlands and the Northern Home Counties. We have an unrivalled understanding of the local market place and recruit for the majority of the region's premier employers. To search for all of our live jobs please visit us at macildowie.com.