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Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO & Copywriting)

6 FREE Certificates | 6 CPD Accredited Courses | Unlimited Retake | Lifetime Access


Training Express Ltd

Summary

Price
£41 inc VAT
Study method
Online
Duration
39 hours · Self-paced
Access to content
Lifetime access
Qualification
No formal qualification
CPD
60 CPD hours / points
Certificates
  • Digital certificate - Free
  • Hard copy certificate - Free
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

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Overview

In today's digital age, mastering Digital Marketing is paramount for individuals and businesses alike. This Diploma in Digital Marketing offers a comprehensive curriculum covering key areas such as SEO, PPC, Social Media Marketing, Google Ads, and Copywriting. Understanding these facets is crucial as they drive online visibility, customer engagement, and ultimately business success.

With the rise of e-commerce and digital platforms, companies seek professionals equipped with these skills to navigate the competitive landscape effectively. The course not only provides practical knowledge but also opens doors to lucrative job opportunities in the UK, with salaries averaging £30,000 to £40,000 annually. By enrolling in this course, individuals can harness the power of Digital Marketing to boost brand presence, drive conversions, and stay ahead in the ever-evolving digital marketplace. Don't miss out on the chance to enhance your skills and thrive in the dynamic world of Digital Marketing.

Enroll today to unlock the endless possibilities this sector has to offer.

Key Features:

  • CPD Certified Digital Marketing Course
  • Instant e-certificate and hard copy dispatch by next working day
  • Fully online, interactive course with audio voiceover
  • Developed by qualified professionals in the field
  • Self-paced learning and laptop, tablet, smartphone-friendly
  • 24/7 Learning Assistance
  • Discounts on bulk purchases

CPD

60 CPD hours / points
Accredited by CPD Quality Standards

Course media

Resources

Description

Course Curriculum of This Digital Marketing Course :

Digital Marketing

  • Module 01: Fundamentals of Digital Marketing
  • Module 02: Growth Hacking
  • Module 03: Customer Journey
  • Module 04: Content Marketing
  • Module 05: SEO
  • Module 06: E-Mail Marketing
  • Module 07: Facebook Marketing
  • Module 08: Instagram Marketing
  • Module 09: Twitter Marketing
  • Module 10: Youtube Marketing
  • Module 11: Mobile Marketing

Social Media Marketing Course -The Step by Step Guide

  • Module 01: The Rise of Social Media
  • Module 02: Conducting Market Analysis
  • Module 03: Auditing Social Media
  • Module 04: Setting Goals and Selecting Platforms
  • Module 05: Creating the Social Media Policy
  • Module 06: Integrating Marketing Strategies
  • Module 07: Developing Effective Content
  • Module 08: Understanding the Popular Platforms
  • Module 09: Launching Successful Campaigns

Social Media Marketing-The Step by Step Guide

  • Module 01: Social Media Marketing
  • Module 02: Sales Psychology
  • Module 03: Business Branding
  • Module 04: Search Engine Optimization
  • Module 05: Facebook Marketing
  • Module 06: YouTube Marketing
  • Module 07: Instagram Marketing
  • Module 08: Twitter Marketing
  • Module 09: Pinterest Marketing
  • Module 10: LinkedIn Marketing
  • Module 11: Quora Marketing

Google Adwords

  • Module 01: Introduction to Google Adwords
  • Module 02: Understanding Keywords
  • Module 03: Creating Your First Ad Campaign
  • Module 04: Optimising Your Ad Campaigns
  • Module 05: Tracking and Measuring Ad Performance
  • Module 06: Advanced Google Adwords Strategies

SEO - Search Engine Optimisation for Business

  • Section 01: Introduction
  • Section 02: SEO: Core Concepts
  • Section 03: On – Page Optimisation
  • Section 04: Keyword Research & Optimisation
  • Section 05: SEO Content Writing
  • Section 06: Off Page SEO
  • Section 07: Conclusion

Copywriting

  • Module 01: Introduction to Copywriting
  • Module 02: Basics of Copywriting
  • Module 03: Eye-Catching Headlines
  • Module 04: Attention-Grabbing Advertisements
  • Module 05: Essential Copywriting Skills
  • Module 06: Online Copywriting
  • Module 07: Press Related Copywriting
  • Module 08: Print Media Copywriting
  • Module 09: Copywriting for Mainstream Media
  • Module 10: Copywriting for Other Media
  • Module 11: How to Write Better Copy
  • Module 12: Making an Impact with Creative Copy
  • Module 13: So You Want to be a Copywriter?
  • Module 14: Final Tips

Learning Outcomes:

  • Understand core digital marketing principles and strategies.
  • Implement effective social media marketing techniques across platforms.
  • Develop and execute Google AdWords campaigns proficiently.
  • Apply advanced SEO tactics to enhance online visibility.
  • Craft compelling copy for diverse media channels.
  • Analyze campaign performance and optimize strategies accordingly.

Accreditation

All of our courses are fully accredited, including this Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO & Copywriting) Course, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO & Copywriting).

Certification

Once you’ve successfully completed your Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO & Copywriting) Course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO & Copywriting) Course certification has no expiry dates, although we do recommend that you renew them every 12 months.

Who is this course for?

This Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO & Copywriting) Course can be taken by anyone who wants to understand more about the topic. With the aid of this course, you will be able to grasp the fundamental knowledge and ideas. Additionally, this Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO & Copywriting) Course is ideal for:

  • Individuals seeking comprehensive digital marketing knowledge.
  • Aspiring social media marketers aiming for proficiency.
  • Entrepreneurs keen on enhancing their online presence.
  • Marketing professionals looking to upskill in digital platforms.

Requirements

Learners do not require any prior qualifications to enrol on this Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO & Copywriting) Course. You just need to have an interest in Diploma in Digital Marketing (Social Media Marketing, Google Ads, PPC, SEO & Copywriting) Course.

Career path

After completing this Diploma in Digital Marketing (Google Ads, PPC) Course you will have a variety of careers to choose from. The following job sectors of Diploma in Digital Marketing Course are:

  • Digital Marketing Specialist - £25K to £40K/year.
  • Social Media Manager - £22K to £35K/year.
  • SEO Specialist - £20K to £35K/year.
  • Copywriter - £20K to £35K/year.
  • PPC Specialist - £25K to £40K/year.

Questions and answers

Currently there are no Q&As for this course. Be the first to ask a question.

Certificates

Digital certificate

Digital certificate - Included

Once you’ve successfully completed your course, you will immediately be sent a FREE digital certificate.

Hard copy certificate

Hard copy certificate - Included

Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK).
For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10.
Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

Reviews

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.