Cold Calling With Confidence

The primary objective of our cold calling training course is to ensure you walk away a better, more confident telemarketing professional.

There is much more to telemarketing than following a script – which, although an important part of the process, has nowhere near the same level of impact on your success as a telemarketer as other factors do. This cold calling course focuses on improving the whole range of your telemarketing skillset, helping you to identify and, ultimately, close more leads.

CPD Value 3 Hours (Classroom) 7 Hours (On-Site)

Course Locations

Cold Calling With Confidence – Half-Day (am) London

Certificate of completion

Digital certificate - Included

This cold calling course is split into three distinct parts to mirror each stage of the telemarketing process:

• Before the call
• During the call
• After the call

Before the call

The first stage of the cold calling course focuses on the preparation in advance of a call. It should come as no surprise that correctly preparing for a call significantly increases your chance of success, and we dive into the fundamentals here, including:

• Mental attitude: Cultivating a calm mind and positive attitude, dealing with any personal obstacles
• Script preparation: Take your script writing up a few gears by learning what really makes a powerful and captivating script. Then put this into practice through the creation of your own script, and role playing. This part of the course includes one on one coaching on the essentials of script delivery: pace, tone, intonation, and pitch.
• Objection handling: Understand why leads may object to begin with, and how to manage an objection in order to overcome obstacles.

During the call

The middle part of the cold calling course looks at everything required to conduct the perfect sales call, including:

• Getting past the gatekeeper
• Handling prospects: Powerful questioning techniques, welcoming questions back, tailoring answers, identifying pain points, using assumptive closing

After the call

The final part of the cold calling course looks at an oft-neglected stage; what to do after the call finishes. This includes training on:

• Following up
• Measuring and targeting
• Motivation and nurturing leads

*10% Discount off the total price when 2 or more delegates are from the same company.

Fee includes one month's Free Coaching Hotline on successful completion of the course where attendees can contact us for further cold calling training assistance and guidance as necessary by email, phone or Skype.

Classes can be tailored to fit the skills and experiences of the delegates attending, meaning that this cold calling course is perfect for everyone from experienced sales professionals looking to “top-up” on their existing skillset, to beginners looking to gain a head start in the industry.

This cold calling course is available to everyone, regardless of background and qualifications. There are no requirements other than that delegates must be proficient in English.

This course is useful for the following careers:

Sales Professionals

Marketing Professionals

Telemarketing Executives

Business Development