Course Details: Business Marketing Level 2 Award

A distance learning course is the ideal way to gain a Business Marketing award. Whether you're looking to go on to further education, improve your job prospects or expand your knowledge, distance learning Business Marketing is a flexible and convenient course, which allows you to comprehensively prepare for an exam or career through home study. What's more, because the distance learning Level 2 Business Marketing course is a fully comprehensive course, no prior knowledge is required.

This programme is designed for people seeking to understand and apply the principles of marketing to a business. The course is particularly suited to the general manager with responsibility for a small organisation or a department, needing a broad understanding of a range of marketing, advertising and promotion techniques.

Objectives
At the end of the course you will be able to:

Conduct market research
Define customers needs, wants and desires
Carry out a SWOT analysis
Prepare a marketing plan
Describe a range of marketing methods
Evaluate the benefits of using different marketing media
Compose purposeful advertising copy
Understand how to use press releases, promotions and public relations
Define the selling process
Devise a telephone sales campaign
List the benefits of keeping advertising records

HOME STUDY SUPPORT

You will be provided with comprehensive materials designed to provide you with everything required to complete your course of study. You will have your own personal tutor helping you with your course work and with any questions you may have. Plus you can contact our Student Advisors by email or phone for all the practical advice you may need – so we really are with you 100%.

What's more, you'll have access to the online student portal, where you can interact with other students, browse our resource library and manage your account.

COURSE ASSESSMENT

This course is marked through a process of continuous assessment guided by your tutor following NCFE guidelines. This means that your qualification will be awarded according to your performance on assessments rather than by taking an exam.

When you have completed the programme, your tutor needs to verify that you have worked through all parts of any Workbooks, Activities and Exercises successfully.

Upon verification of the activities, exercises and assignments, a nationally recognised certificate will be awarded by NCFE as confirmation that your written work has met all of the learning outcomes and assessment criteria for the programme.

COURSE KEY TOPICS

Module 1: Marketing Your Business
Module 2: Advertising & Promotion
Module 3: Personal Selling Skills

COURSE DURATION

We recommended you spend approximately 100 hours of your time studying for the Business Marketing course. The pace of study is completely up to you. To give an example, if you dedicate 2 hours a week to the course it would take you a year to complete but if you could spare 4 hours a week you could complete it in six months.

Get started today, and you can earn your Level 2 NCFE Award in Business Marketing in as little as six months, or take up to a year, if you prefer – the choice is yours.

HOME STUDY ENTRY REQUIREMENTS

The good news is that no prior learning knowledge or experience is essential to take this course. This course is openly available to anyone wishing to learn more about Business Marketing and would like to take part in a highly rewarding home study course. We believe that everyone should have the opportunity to expand their knowledge and study further, so we try to keep our entry requirements to a minimum.

You have the freedom to start the course at any time and continue your studies at your own pace for a period of up to 12 months from initial registration with full tutor support.