Marketing Executive

We are looking for an enthusiastic and pro-active individual to help develop two companies, a web consultancy and social networking website, from a marketing perspective.  

This is an exciting opportunity to make a significant contribution to the growth of a small business.

Applications are welcomed from candidates with any level of experience, including recent graduates.   

The role will initially operate on a fixed-term contract basis.

Responsibilities include:

• Carry out market research and customer surveys to assess demand, brand positioning and awareness
•  Prepare and maintain relevant marketing material, including website and email content
• Plan and carry out direct marketing activities 
• Develop plans for new functions on the website that will help to retain and grow the client base/membership
• Develop and implement plans for new revenue streams (e.g. events, online advertising)
• Develop and implement plans for recruitment of new clients/members, including developing relationships with businesses/organisations and organising promotional events/roadshows
• Assist in the implementation of new concepts in line with the business plan
• Assist in the testing of new functionality on the website
• Act as moderator for user-generated content on the website
• Respond to member and business enquiries
• Monitor and report on activities and provide relevant management information
• Attend regular meetings to review plans against progress
• Liaise with technical staff to resolve any issues with the website
• Evaluate marketing campaigns
• Monitor competitor activity

Person profile:

·      Self-driven, confident, results-oriented with a positive outlook

·      Must be an excellent face-to-face and telephone communicator

·      Able to demonstrate initiative and a pro-active approach to work

·      Reliable, flexible and determined.

·      Well presented and businesslike.

·      Sufficiently mobile and flexible to travel within the London area

·      Able to effectively manage own workload

·      Keen for new experience and responsibility

·      Able to communicate and motivate via written media.

·      Must be adept in use of office applications such as Word, Excel and PowerPoint and confident in the use of the internet and email.