CRM Marketing Manager
The Exsurgo Partnership Ltd
Weybridge, Surrey
£50,000 - £55,000 per annum
FMCG - Marketing
Permanent
11 Nov
6
18411952
CRM Marketing Manager - FMCG
£50,000- £55,000
ARE YOU A CRM SPECIALIST WHO HAS EXPERIENCE DEVELOPING LOYALTY SCHEMES?
We may have the perfect opportunity for you!
Our client is an international leader in their field and has an outstanding portfolio of goods.
We are looking for a CRM Marketing Manager to join their team to lead the development and implementation of the companies contact system and loyalty scheme. You will devise and develop a segmentation strategy and from this design customer trends and contact strategies aimed at acquisition, growth and retention. We are looking for someone with a Retail Loyalty background who can drive the customer journey, working with data manager to analyse campaign ROI, steering the business to deliver customer expectations.
The successful candidate must have:
-Customer/market segmentation experience
-Strong project management skills
-Excellent communication skills and strong analytical skills
-Good technical knowledge of consumer data and analytics.
-Online marketing, ecommerce, SEO and PPC skills