PPC Account Manager

Company

My client has an opening for a PPC Account Manager. They provide a full range of media planning and buying solutions for all different types of financial products and information. They plan and buy for retail, institutional and wholesale finance, covering all media, all over the world. They have also developed two specialist services to enhance their offering to clients - an online marketing function and the buying and administration of financial listings. With a sound business plan and a firm place in the market place, they have continued to win and retain clients through the recession. They have a great structure and the support in this company will help you develop yourself and progress in this company.

Their services include:

• Account management
• Strategic advice and planning
• Buying scale in all media areas
• Bespoke and unique media research tailored to financial services advertisers
• Evaluation and effectiveness tools for both brand and response campaigns
• Competitor activity insights
• Support services for marketing departments
Due to continued success in their chosen markets, they now have an immediate opportunity for a PPC Account Manager.
 

Role

The key points of this role are to be responsible for planning, tracking and implementing PPC campaigns across several search engines and various markets. SEO experience is an advantage although the role is primarily PPC focused at the outset. Tasks will be to manage PPC/SEO Campaigns, and ensure their full integration into wider online marketing strategies.
The successful candidate will have a good understanding and experience with the following:
• Develop short, medium and long-term strategic search platforms for clients
• Ad Copy writing and testing
• Traffic Segmentation
• Receive briefs, plan search campaign strategy, present to client and manage the implementation
• Monitor all client’s search accounts and communicate regularly with clients on activity
• Optimise budget allocations across engines and campaigns
• Provide regular optimisations of client accounts
• Analyse, interpret and present results to client in regular review sessions
• Develop excellent relationships with clients and search engines
 

A truly outstanding opportunity with one of the world most reputable agencies. Work hard play hard; receive a fantastic package and the opportunity to work on Blue-chip companies and worldwide brands. 
 

We welcome applications from anyone, irrespective of age, gender or religious persuasion.