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PR Boot Camp

Online based course with study materials, tutor support and certificate included.


Churchill Square Training and Development

Summary

Price
£24 inc VAT
Study method
Online
Duration
3 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

Overview

The field of public relations has changed with the evolution of computers and the speed with which information can spread. However, the need for public relations to be clear, concise, and accurate while being completely appropriate for the situation has not changed. In this comprehensive course, you will learn how to determine the type of information required, to approach PR strategically, create compelling releases, and manage your media relations.

Description

What Will Students Learn?

  • Apply the different purposes to strategic vs. tactical PR
  • Design a PR strategy
  • Develop strong relationships with reporters and journalists
  • Take their communication skills to a higher level

What Topics are Covered?

  • Public relations
  • Building your PR plan
  • Structuring messages
  • Establishing media guidelines
  • Managing the media
  • The press release
  • PR and the crisis
  • Social media and public relations

FREE Self Study Guide in PDF format to accompany the course and enable you to refer back to the content in the future.

Who is this course for?

Small business owners, SMEs who want to improve their PR.

Questions and answers

Currently there are no Q&As for this course. Be the first to ask a question.

Certificates

Certificate of completion

Digital certificate - Included

Reviews

4.6
Course rating
100%
Service
80%
Content
100%
Value

FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.