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CAM Diploma in Digital Marketing


Professional Academy

Summary

Price
£1,842 inc VAT
Finance options

Payment plans are available on full courses for students based in the UK. Payments can be made...

Study method
Classroom
Duration
9 months · Part-time
Qualification
Diploma in Digital Marketing
Awarded by The CAM Foundation (CAM)
Additional info
  • Tutor is available to students

Location & dates

Showing classrooms near 'North West London'
Location
Address
W1W 8DW
United Kingdom
Address
CB1 1HZ
United Kingdom
Address
LS16 5PS
United Kingdom
Address
M1 6DP
United Kingdom

Overview

The Diploma in Digital Marketing is ideal for those who would like to develop their current marketing knowledge and gain an overview of the principles and elements of digital marketing. This will provide you with a greater understanding of the digital consumer’s behaviour allowing you to develop more effective digital marketing campaigns and communication, be aware of the factors that can influence a digital marketing plan and online marketing activity and best practices for various market research methodologies.

Description

Courses prices listed are inclusive of VAT but all CAM and CIM courses are subject to institute administration and membership fees. Please contact Professional Academy or the CIM for more details.

QUALIFICATION STRUCTURE

Our qualification and award pathways have been structured to reflect the need for a flexible and bite-size approach for today’s marketer.

The digital marketing qualification consists of three modules.

  • Marketing Consumer Behaviour
  • Digital Marketing Essentials
  • Digital Marketing Planning

There are a number of CAM Foundation exemptions available for those who have previously completed a marketing qualification. Please contact our Sales & Admissions team for further information on this.

HOW LONG WILL IT TAKE?

You can begin your studies at any time throughout the year and you have four opportunities during the year to submit your module assignments, March, June, and December.

The three modules studied through our Complete Learning Package which includes a two-day workshop per module alongside the guided home study programme will usually take approximately 9 months to complete from your enrolment date, although we provide all our students with a maximum of two years support, allowing you to study at a pace that suits your circumstances.

Who is this course for?

Ideal for anyone who would like to gain an overview of digital marketing and where the digital channels such as SEO, PPC and Social Media Marketing fits into the strategic planning process.

Requirements

ENTRY REQUIREMENTS FOR THE DIPLOMA IN DIGITAL MARKETING

You will need to have achieved at least one of the criteria below to study the Diploma in Digital Marketing qualification:

  • suitable competence in a marketing or marketing communications related role
  • any recognised UK degree or equivalent level 5 qualification
  • relevant level 3 or above qualification e.g. CIM Professional Certificate in Marketing.

 If English is not your first language, evidence of at least IELTS level 6.5 or Trinity ISE III/IV will also be required.

Career path

Ideal for those looking to progress into a digital marketing role or currently working in marketing and looking to fill a digital marketing skills gap.

Questions and answers

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.