Business Planning

Business Planning

This course is designed for people starting-up in a wide variety of business sectors and sizes, together with voluntary sector organisations. People not currently in work but seeking to start a business will find the programme of particular value. The course is most suitable for people wishing to enhance their business skills and develop a business start up plan, prior to implementation.

At the end of the course you will be able to:

• Describe and evaluate your business idea
• Carry out market research for your idea
• Market your product or service
• Compile the financial information required to run a business
• Produce a business plan
• Identify sources of funding
• Instigate relevant business controls

Module A: Planning to succeed

• Personal profiling & self-assessment
• Evaluating your business idea
• Writing a business plan
• Business structures
• Basic accounting requirements

Module B: Market Research

• Types of Research
• Survey methods
• Questionnaires
• Secondary research
• Market research analysis

Module C: Effective Marketing

• The marketing cycle
• Marketing plans
• The cost per sale formula
• Target customers
• Business generation
• The Marketing mix
• Product life cycles

Module D: Finance

• Financial planning & control
• A personal survival budget
• Start up budget
• The meaning of profit
• Direct an fixed costs
• Break even analysis
• Costing & pricing
• Sales forecasting and adjustments
• Cash flow forecasting
• Profit & loss forecasting
• Capital requirements

Entry Requirements

Our Business Planning course is openly available to anyone wishing to learn more aboutBusiness Planning and has a keen interest in the subject, plus an intention to progress a career.

• Learners will need sufficient numeracy and literacy
• Students should have access to a computer and the internet throughout your study period.
• Learners should have basic PC skills in order to navigate our Support Portal
• You should be fully committed to your studies.